HOLLYWOOD, CA

Rhetroactive: Graphic Designer

Project: IP Themed land, located in Universal Studios HLWD

My responsibilities included:

• Designed vector graphic based on (self-collected) photo references of Simpsons Springfield town stores and public building signage.

• Design secondary graphics found inside the Krusty burger restaurant

• Design original art for Suds Mcduff hot dog stand sign

LANCASTER, PENNSYLVANIA

Rhetro & Co: Senior Lead Designer

Project: Hotel, Waterpark

My responsibilities included:

• Senior Lead Designer for the initial Cartoon Network IP overlay concept ideation phase. This included architectural sketch concepts, IP branding, and graphic overlay, developed for guest's experiential activations while providing the earliest render POVs, elevations, and color/material callouts.

• Create styling guide for clients presentation decks

• Initiated FF&E package

• Develop initial backyard kids wet play area activities

• Developed initial pool deck design

• Developed backyard entertainment and gameplay

Trans Studios - Chibubor, Indonesia

Legacy Entertainment: Art Director

Project: Dark Ride Attraction

My responsibilities included:

• Art direction for the final SD packages which included plans, elevations, and color/material callouts, in collaboration with the creative director

• Art direction for graphics packages

• Art direction for set dressing and interactive elements packages

• Ensuring adherence to brand guidelines for IP-related show sets

• Provide oversight and direction to scenic vendors on-site during installation, including a 4-month deployment in Indonesia to provide guidance to vendors in-field

• Coordination of creative and tech elements during production

Rhetro & Co: Senior Lead Designer

Project: L.B.E. Proof of Concept

My responsibilities included:

• Directly contribute to developing a Proof Of Concept for multiple Location Base Experience based around five core principles relating to the Discovery Channel brand.

• Generate unique attraction/ activity concepts based on brand IP

• Illustrate key concept POV art for various attractions, theme parks, water parks, adventure parks indoor entertainment centers, F&B experiences

• Illustrate Birds-eye POVs for all concept parks.

• Create a proof of concept for hospitality experiences

• Develop color and material callouts for hospitality presentation decks

MEXICO CITY, MEXICO

Rhetro & Co: Design Lead

Project: Indoor Theme Park

My responsibilities included:

• As Design Lead, I work side-by-side with the art director to create original concepts based on a character developed provided by third-party vendors. I help design the overall styling and aesthetic for the interior of the indoor theme park

• Create Styling guide for the client presentation deck

• Create multiple SD illustrations for the entry facade for clients to choose from

• Create color elevation illustrations

• Develop final Architectural styling Guides

• Develop Color schemes & Material packages for on-site construct and art vendors.

MANILA, PHILIPPINES

Rhetro & Co: Concept Artist

Project: Flying Theater Attraction

My responsibilities included:

• Responsibilities include working with the senior creative director to develop the overall story and plot points throughout the entire guest experience, including first entry to the ride building, preshow, and primary show.

• Storyboard all guest experience from entry to exit of the ride experience.

• Create visual graphics overlay in queue and preshow.

• Develop multiple concept designs for the central atrium.

• Develop multiple key-art POV's used for client presentation purposes.

• Create concept art for preshow show-set

• Lead developer for all presentation decks

• Aid interior designer in material and color cal-outs for on-site construction and art vendors

LOS ANGELES, CA

Rhetro & Co: Senior Design Lead

Project: Recreational Bar & Lounge

With the legalization of recreational cannabis in 2016. There was a mad rush for cannabis investors and entrepreneurs to be one of the first to open a Los Angeles based cannabis cafe bar & lounge.

My responsibilities included:

• Lead in house creative team

• Pitch and present an original concept to the client

• Create a styling guide for presentation decks

• Create an interior design concept based on LA’s strict cannabis business licensing application agreement

• generate Key art POV’s

• create a floor plan layout

• Create color & material callout

Trans Studios- Bali, Indonesia

LEGACY ENTERTAINMENT: Associate Contributor

Project: Dark Ride Attraction

My responsibilities included:

• Client/ vendor liaison, directly supporting on-site Art Director with the communication of stunts and equipment ideation components for the dark ride interior show.

MOGHANSHAN, CHINA

Rhetroactive: Graphic Designer

Project: Branding Overlay, Adventure Park

My responsibilities included:

• As the lead graphic designer, I was responsible for generating the initial first phase way-finding concepts, which lead to the final SD aesthetics for all way-finding signs for the adventure park's walkways and attractions.

• Brainstorm interior design package for Guest orientation building.

• Produced different concepts for rock-wall Signage relating to IP overlay.

LOS ANGELES, CA

Boxx Car: Freelance

Project: Office space murals

My responsibilities included:

• Create original pieces of art (wall murals) representing famous theme park attractions that have generated pop culture following

Boxx Car: Freelance

MANILA, PHILIPPINES

Rhetro & Co: Concept Artist

Project: Children’s playground

My responsibilities included:

• Help create and develop initial concept pitch to the client to establish a temporary children's playground area, while primary construction happen in an adjacent location of the theme park

• Develop an initial story concept overlay of children's play area using parks secondary children characters

• Create original concept art for recreational playground equipment

• Create original concept art for Main entry

NEW ORLEANS

Boxx Car: Freelance

Boxx Car: Freelance

Farbound (parental company Rhetro & Co): Senior Lead Designer

Project: Interactive Escape room

LOS ANGELES, CA

Farbound (Parental company Rhetro & Co): Senior Lead Designer

Project: Generate smalle scale LBE Products

My responsibilities included:

• generated initial concept story overlay for indoor entertainment center

• Help brainstorm and conceptualize innovative gamified experiences

• Design individual interactive attractions related to client IPs

• Create Illustration POV key art for presentation and promotion purposes

Just for Fun